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Course Content
Pre Learning
Getting started.
0/3
Moving From The Commodity Space To Designing $25k Offers
0/6
How To Use High Conversion Videos For Marketing & Sales
0/7
Turning Words Into Money – Introduction To High Conversion Copywriting
Successful Copy does more than the basics...
0/10
High Conversion Marketing – Creating Marketing And Sales Funnels That Perform
Creating Marketing And Sales Funnels That Perform
0/6
Impactful Communication – Negotiation, Questions & Sales For Wealth
**The Psychology Of Buying & The Principles Of Selling** People want to buy just as much as you want to sell. What’s important is to set up the pre conditions that your ideal customer **needs** to buy.
0/9
Day 1 – Part 1 – Impactful Communication
01:05:20
Day 1 – Part 2 – Impactful Communication
01:13:54
Day 1 – Part 3 – Impactful Communication
54:03
Day 2 – Part 1 – Impactful Communication
01:38:32
Day 2 – Part 2 – Impactful Communication
01:23:45
Day 2 – Part 3 – Impactful Communication
01:31:04
12 Pillars Of Wealth Ebook
Herb Cohen – Negotiation
00:00
Psychology Of Body Language (6 Part Series)
00:00
Profiting From Short Term Market Movements
In this call, Paul goes over the basics of profiting from short term market movements. From reading key indicators in the market to investor psychology, this lecture will get you starting in the world trading.
0/6
Why You Need To Think Differently About Real Estate
Evaluating The Numbers On Your Real Estate Investment
0/4
Understanding The Plot
Understanding Why Money Results Are Hard To Change
0/8
Spiral Dynamics & Human Development
Why do some people struggle for money, while others enjoy financial freedom? Why do some people struggle with time, while others enjoy time abundance? Why do some people enjoy meaningful relationships, while others don't? Why do individuals, cultures and countries experience different levels of human existence? This lecture answers these questions. It is based on the seminal work of Clare Graves and his cyclical theory of adult human development.
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Rethinking Wealth & The Great Risk Shift
Rethinking Wealth - Creating freedom from freedom rather than debt servitude “Freedom is what you do with what’s been done to you.” - Jean Paul Sartre
0/6
BLOT Script
0/2
Hero’s Journey & Mastery
A Hero’s Journey - Entrepreneurs must pass through certain stages in order to achieve their goals
0/6
Weekly Call Index (Notion page)
A Notion page with a weekly call index
0/1
Bonus Content
0/5
EMC 1.0 Archive
About Lesson

Day 1 – Part 1

Impactful Communication

The Psychology Of Buying & The Principles Of Selling

People want to buy just as much as you want to sell. What’s important is to set up the pre-conditions that your ideal customer needs to buy.

Buying has to feel good for your customer, it should make them feel smarter and increase their social status. How does your product help them do that?

In this call, Paul talks about the science of buying, how dopamine plays a key role in the entire process, how various industries manipulate dopamine to get people to buy, and how it’s all but impossible to sell anything without establishing a prior relationship of trust with the buyer.

This is followed by the principles of selling. In Paul’s words:

“There are 7 principles of selling. If you can get 1 or 2 you’ll do well, if you get 3, you’ll do extremely well, if you get all 7, it’s two comma territory.”

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